Enfamil A.R.

IBL HealthCare , supports and promotes the recommendations of the World Health Organization (WHO) for exclusive breastfeeding during the first six months, and the introduction of the safe, age-appropriate, nutritious complementary foods thereafter. We advocate continued breastfeeding up to two years of age and beyond.

We acknowledge the importance of the principles and support the aim of the WHO Code of 1981, which is: 'Contribute to the provision of safe and adequate nutrition for infants, by the protection and promotion of breastfeeding, and by ensuring the proper use of breast-milk substitutes, when these are necessary, on the basis of adequate information and through appropriate marketing and distribution' .

IBL HealthCare endorses the aim of the World Health Organization (WHO) International Code of Marketing of Breast-milk Substitutes in Pakistan, including standards for product integrity, labeling, distribution, and promotion. Where breastfeeding is not feasible, professional advice should be followed.